4 Music Business Articles You Should Read – Feb 12, 2016

4 MUSIC BUSINESS ARTICLES YOU SHOULD READ – FEB 12, 2016
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Some big news in the music business the past two weeks. As usual, an article or two that involves streaming, plus an article about teen preferences and a fun one about the most popular Valentine’s Day songs on YouTube. Here we go…

RIAA Changes Album Award Methodology For Gold & Platinum Program

Some major news from The Recording Industry Association of America, they’ve changed the way they award Gold and Platinum records to include on-demand audio and video streams, as well as a track sale equivalent. This has a huge impact on rankings (and is probably more realistic) and awards for albums and has already changed the status of albums by Alt-J, Coldplay, The Weeknd and more. Read more…

SoundCloud has been hemorrhaging money, future may be in doubt

According to a newly revealed financial report, SoundCloud has lost more than $70 million over the last two years. Soundcloud has been notoriously free from the beginning, recently only adding ads to generate revenue. With the expectation of internet services being free of charge and companies needing to make money the tension continues for online streaming services. Read more…

60 teenagers reveal what they think is cool — and what isn’t — in 2016

Teens make up the largest consumer market for music, so record companies and marketers are always looking for ways to get exposure to this demographic. This report goes into detail about teens’ habits, favorite apps and streaming services. Read more…

Valentine’s Day in Music: These 18 Songs Surge on YouTube Every Year

Ok, here’s a fun one. YouTube shared data with Billboard about the 18 songs that experience a 50 percent increase in views, specifically on Feb. 14. Surprising findings include the fact that most songs are sung by men and the majority aren’t in English. Looking to win over your Valentine with a new song? Try “Le Cose Che Vivi”, it get’s nearly a 300% boost every year on Valentine’s day. Read more..

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